Monday, March 31, 2025

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• Radio Hed: Misdirect Attention for Commercial Success

• Radio Hed: Copy Catalyst – Ask Someone

• Radio Hed: Stan The Man Inspiration from Stan Freberg (8/7/26 - 4/7/15)

• Radio Hed: Emotional Radio Makes Uncommon Sense

• Radio Hed: Reinvent Your Client for Fun & Profit

• Radio Hed: The Schwartz Sell

• Radio Hed: Luke Will Help You Use The Force

• Radio Hed: Less Info, More Heart Brings Better Commercial Results

• Radio Hed: Unexpected Connections Make Effective Radio

• Radio Hed: PSAs: Burdens or Opportunities?

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Headlines

Tascam Introduces Free Audio File Manager Software

How to Make A List of Items Work In a Commercial

The Value of The Voice

Audio

• The R.A.P. CD - August 2004

  Demo from interview subject, Ric Gonzalez, Infinity Broadcasting, Austin, TX; plus more promos, imaging and commercials from Cooper Fox, Magic 104...

Interviews

• R.A.P. Interview: Rachel McGrath

  Rachel McGrath, Clear Channel, Atlanta, GA, PlayOnPlanetNominal By Jerry Vigil Women in production. How many really good ones are there? The ratio...

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