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Tuesday, June 06, 2023
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  • Radio Hed: Imaginary People – Truthful Commercial Stories

  • Radio Hed: How to Make a Client’s List of Items Work in a Commercial

  • Radio Hed: The Right Way to Do Audio Headlines in Commercials

  • Radio Hed: Your Client’s Personality

  • Radio Hed: Threshold Resistance – A Key Factor in Commercial Response

  • Radio Hed: How To Create An Effective Commercial And Keep Your Client Happy (A Recipe for Stone Soup)

  • Radio Hed: Be Careful How You Seed the Imagination

  • Radio Hed: Two Paths to a Successful Commercial

  • Radio Hed: Cause Marketing Helps Clients and the Community

  • Radio Hed: How to Make Radio Testimonials Work

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Voiceover

  • Production 212: Using Confabulation

    By Dave Foxx Every couple of months or so, I sign with a new radio station as their voice guy. They send their copy, generally asking for the “Z100...

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