Wednesday, April 16, 2025

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• The Commercial Chronicles: Whose Voice Is That? Wait! It’s Mine!

• Radio Hed: How to Make Radio Testimonials Work

• The Commercial Chronicles: When Clients Voice Their Own Spots, aka Kill Me Now!

• The Monday Morning Memo: Cost of Advertising: 2 Cents a Week

• Radio Hed: Stan The Man Inspiration from Stan Freberg (8/7/26 - 4/7/15)

• The Commercial Chronicles: Rejection

• R.A.P. Interview: Darren Scott

• Creativity On Call

• Radio Hed: Emotional Radio Makes Uncommon Sense

• The Commercial Chronicles: He’s baaaaaaaaack!

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Headlines

AI Reshaping Broadcasting: Takeaways from NAB Show 2025

AudioShake Unveils AI Voice Separation Tool

Skyrocket Radio Launches AI Content VO

Audacy Study Finds Talent-Read Ads Lift Purchase Intent By 67%

Audio

• The R.A.P. Cassette - February 1998

  Production demo from interview subject, Stew Herrera @ KLOS-FM, Los Angeles, CA; plus commercials, promos and imaging from Matt Anthony/WXVO-FM, Knoxville,...

Interviews

• R.A.P. Interview: Mitch Todd

  Mitch Todd, Director of Production - Music Channels, Sirius Satellite Radio, New York, NY By Jerry Vigil It’s time to check in with that “other”...

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