Wednesday, April 02, 2025

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• Radio Hed: Feel, Felt, Found

• Radio Hed: Parity Advertisers Aren’t All Alike

• Radio Hed: The 8 Criteria of Persuasion

• Radio Hed: Visual Inspiration

• Radio Hed: What’s Your Problem?

• Radio Hed: Cliché-Busters

• Radio Hed: Rip & Learn

• Radio Hed: Six Commercial Ruts (and how to dig yourself out of them)

• Radio Hed: Show Don’t Tell

• Radio Hed: Clear & Simple Call to Action

Page 14 of 25

Headlines

Tascam Introduces Free Audio File Manager Software

How to Make A List of Items Work In a Commercial

The Value of The Voice

Audio

• The R.A.P. Cassette - September 1990

  Welcome to another edition of The Cassette. Cuts 3-5 come from Joel Moss at WEBN as they gear up for their seventh annual fireworks show. There are...

Interviews

• R.A.P. Interview: Poppy Sundeen

  Poppy Sundeen, Poppywriter, Inc., Dallas, Texas by Jerry Vigil This month, we step out of the radio station and visit with your basic, high-dollar,...

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