Saturday, April 19, 2025

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• Radio Hed: 6 Marketing Principles to Make Your Radio Work

• Radio Hed: The Heart Wags the Mind

• Radio Hed: Take the Commercial Apart and See How it Works

• Radio Hed: Surprise Me

• Radio Hed: Radio Improv - Worse Off/Better Off

• Radio Hed: Start Telling the Truth

• Radio Hed: Stop Lying

• Radio Hed: Rewrite It

• Radio Hed: Find the Pain

• Radio Hed: In Situ

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Headlines

AI Reshaping Broadcasting: Takeaways from NAB Show 2025

AudioShake Unveils AI Voice Separation Tool

Skyrocket Radio Launches AI Content VO

Audacy Study Finds Talent-Read Ads Lift Purchase Intent By 67%

Cook Up a Delicious Commercial Using a Client’s Bad Ingredients

Audio

• The R.A.P. CD - July 2008

  Production demo from interview subject Jay Ginsberg at KZST-FM/JayGinsberg.com, Santa Rosa, CA; plus imaging, promos and commercials from Seann...

Interviews

• R.A.P. Interview: Dave Foxx

  Dave Foxx, Z100/WHTZ-FM, New York by Jerry Vigil  Imagine having to image only one station, being paid very well to do it, and not having to deal...

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