Friday, May 16, 2025

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• The Monday Morning Memo: The Big Secret of Great Ads

• "...And Make It Real Creative!": Hard Knocks U

• Radio Hed: Breaking Writer’s Block with Headlines and End Lines

• Kill Wimpy Copy!

• Radio Hed: Go Another Way With That Commercial

• R.A.P. Interview: Langley Gerrard

• Consumers Question Effectiveness of Traditional Ads, Tout Content as Buying Influencer

• Radio Hed: Brand the Advertiser with Hope

• Five More Words and Phrases We Could Do Without in Radio

• The Monday Morning Memo: Statistics versus Stereotypes

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