Side A kicks off with an impressive demo from John Masecar/Mix 99.9, Toronto, this month’s RAP Interview subject, and we fill out the rest of Side A with a fantastic selection of promos from around the globe. Side B opens with audio for this month’s Producer’s VU. Read the column then listen, or listen then read! The rest of Side B offers a superb collection of commercials sure to inspire your next gem. Cuts 6 and 7 from Jon Hogan are for the local Rugby team, and Jon reports that the campaign “sky-rocketed” attendance at all Vikings home games. We wrap up Side B with a well-done presentation piece from Todd Manley for the unveiling of “The Package,” WCKG’s new imaging position.

Side A

1. Demo from John Masecar/Mix 99.9, Toronto, Ontario, Canada
2. Live on the Internet - Daryl Missen/B105FM, Bowen Hills, Queensland, Australia
3. Scream - Rob Naughton - KSHE-FM, St. Louis, Missouri
4. Red Wings Rule - Doug Grant, WKLT, Traverse City, Michigan
5. Money and Maui - Kat Morgan, KOSP/KKLH, Springfield, Missouri
6. Zoo Tunes Jr. - John Nixon, KLSY/KIXI, Bellevue, Washington
7. WFLZ Image Promo - Eric Chase, WFLA/WFLZ, Tampa, Florida
8. 2FM Hotline - Dusty Rhodes, Digital Audio Productions, Dublin, Ireland
9. WXEG Edgefest/Sponge Salute - Jim Hausfeld, WTUE/WXEG, Dayton, Ohio
10. Molson Golden Key Machine - Daryl Bolton, CJSD, Thunder Bay, Ontario, Canada
11. River Wear - Randy McCarten, WRVE, Albany, New York
12. Money Giveaway - Gerry O’Donnell, Tipp FM, Clonmel, Ireland
13. Darian vs. Jimmy - Krash Bassett, WAXQ-FM, New York, New York
14. The New Planet - Sandy Thomas, Sandy Thomas Productions, Bellmore, New York

Side B

1. Producer’s VU Audio: Double X Weekend - Steve Stone, WXDX-FM, Pittsburgh, Pennsylvania
2. Crancer Appliance - Rob Naughton, KSHE-FM, St. Louis, Missouri
3. Threshold - Tim Gale, Westar Media Group, Colorado Springs, Colorado
4. Wings to Go/Chicken Wings - Dino D’Addario, WOSC-FM, Salisbury, Maryland
5. Hound Dogs Sporting Apparel Store - Eric Bohlen, Dick Broadcasting, Knoxville, Tennessee
6. The Viking’s Return #1 - Jon Hogan, XSFM/Magic 828, Palmerston North, New Zealand
7. The Viking’s Return #2 - Jon Hogan, XSFM/Magic 828, Palmerston North, New Zealand
8. Univ. of Okoboji Winter Games - Laurie Olson, KUOO/KUQQ, Spirit Lake, Iowa
9. The Container Store - Harvey Atkin, North York, Ontario, Canada
10. Ad Bag - Rob Brown, CJSD, Thunder Bay, Ontario, Canada
11. Massive Attack - Dusty Rhodes, Digital Audio Productions, Dublin, Ireland
12. Temple Art Studio - Dennis McPherson, WAYZ, Greencastle, Pennsylvania
13. Galley Pub & Grill - Vito Gee, WWCT, Peoria, Illinois
14. New Castle Health Care - Wade Barger, WMDH-AM/FM, New Castle, Indiana
15. Fall “Package” Premier - Todd Manley, WCKG, Chicago, Illinois

Audio

  • The R.A.P. CD - August 2001

    Commercials, promos and imaging from Andrew Frame, Renda Broadcasting of Southwest Florida; Daryl Bolton, CJSD-FM, Thunder Bay, ON; Stephen Mills, KPAM,...