Students are back in class, and this was written, voiced and produced by students who are just starting their 2nd year in our post-secondary radio program. I just can't wait to hear what they be producing by the time they graduate!

Ken Boyer is one of the people on the ground filming lava and helping families know the status of there homes in evacuated areas. He encourages people to make a difference.

And here's the winning Promo/Large Markets from the last RAP Awards. This was one of my favorites from last year. Excellent work. Great creative team. Keep an eye out for these guys in the 28th Awards!

What's one way to make a clutter cutting radio ad? Use the element of surprise. The formula's simple. Set up a scenerio then take an unexpected turn at the end. Keeps listeners guessing while keeping them engaged.. And that keeps 'em tuned to your ad longer. Particularly with someone kooky enough to playfully focus on a business name...