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01:01
Another Ford commercial in a continuing series.
01:01
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01:00
One in a series of four commercials with the aim of changing the perception of HOSPICE from death, to living longer...
One in a series of four commercials with the aim of changing the perception of HOSPICE from death, to living longer with care.
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01:02
2003 Radio And Production Awards - Winner - Best Commercial/Medium Markets
00:30
Cool spot for a restaurant in Northern BC with some musical flair
00:30
Had to make my first ever jingle a little bit ago and loved the way it came out.
00:32
1st Runner-up
00:30
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00:31
When the client has an idea in mind, sometimes it can really come together. This was a client written rap that I put...
When the client has an idea in mind, sometimes it can really come together. This was a client written rap that I put together and voiced. Lots of fun and the client was amazed that we could pull it off.
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00:30
I know it's probably been done before, but I had to try it. "It" being the announcer getting a client's name wrong...
I know it's probably been done before, but I had to try it. "It" being the announcer getting a client's name wrong in the very ad they're voicing. This kind of playful deprecation, I think, not only helps listeners remember the client's name but also sheds a little light on said client as someone with a sense of humor. But since the sale info talked about things like family and holidays, I had to throw In a curve. So in this installment from one of my "making the client sound relatable" campaigns I added a female voice to the mix. Keeps the pressure off the client with short, punchy lines-yet continuing to play on the lack of trust the client has in the announcer's ability (or willingness) to get it right. Oh, did I mention this client only had the budget for 30's? Even more fun...
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00:30
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00:33
What does it take to win the RAP Awards Best Commercial - Large Markets? Here's the previous winning entry from the...
What does it take to win the RAP Awards Best Commercial - Large Markets? Here's the previous winning entry from the 27th RAP Awards. (Also a great idea for stations trying to increase local ad business.)
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00:33
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